managing home.

tending to community.

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LISA’S SOCIAL JUSTICE LEADERSHIP EXTENDS TO HER COMMUNITY WORK AND THOUGHT LEADERSHIP.

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about lisa wise

lisa is the Founder + Chief Strategist, a family of real estate management companies that oversee two billion dollars in property in Washington, DC proper. Flock is a purpose-driven, values-based company that offers a new model for business in a world that will increasingly depend on companies to contribute to stronger and more sustainable communities.


lisa's leadership is defined by vulnerability, humility, and a fierce passion for justice for all people. With the country suffering the impact of a global pandemic, an economic crisis and racial inequality, and a climate crisis unevenly impacting underserved communities, Lisa is stepping up at this moment with bold and unapologetic leadership, personal sacrifices, and a commitment to caring for her team members, her community, and her family.


lisa wise’s work is anchored in building stronger communities, fighting for social justice, and creating forward-thinking, purpose-driven businesses.

Self-Elected

Self-Elected

✓ Self-elected is a Story of Abundance.

✓ Part Memoir, Part Business Guide, and Part Manifesto.

✓ It Invites the Reader to Explore the Convergence of Social Justice and Profit.

Listen on Audible: Audible.com

Stacey Price

co-founder + chief localist, shop made in dc


self-elected is the perfect kind of business book for entrepreneurs to read at any stage of their journey. part memoir, part how-to guide, lisa's story shows us that putting people over profit can also lead to financial success. but a little warning, don't read this if you are not ready to take action - this book reminds you of your civic role as a leader to make this a more equitable and prosperous world for all.

Joanna Shin

Joanna Ha Yean Shin

architecture & human rights, project manager real estate development - apah


individuals who desire to venture into social impact entrepreneurship often struggle with the misconception that you won't make much money creating a mission-driven business. others battle with the guilt that you shouldn't make money since zero-sum theory has paralyzed some to believe that revenue means taking away from others you serve. i hope you grant yourself the permission to read self-elected by lisa wise and take part in a community that believes in a positive-sum change. a belief that everyone wins when companies are positioned based on the core values of sharing profits, valuing employees, and serving communities. wise reminds us that purpose means profit - for all.

Scott Case

cto of priceline.com & chair of network for good


lisa wise provides the roadmap in self-elected for leaders who are ready to go beyond profits and leverage their business to push for a more equitable america.

Rahsaan Bernard

president, building bridges across the river


in a time when there is a desperate need for counter-cultural thinking about profits its purpose and its impact on people, lisa wise delivers a challenge to all of us in business: intentional selflessness. self-elected is an experiential treatise on doing justice in business, it stands out as the conscientious objector of doing things the way it has always been done. it is a must-read for new entrepreneurs, those who have been at it at some time, and those who may be seeking a path different from what the prevailing culture has considered true success.

Stacey Price

co-founder + chief localist, shop made in dc


self-elected is the perfect kind of business book for entrepreneurs to read at any stage of their journey. part memoir, part how-to guide, lisa's story shows us that putting people over profit can also lead to financial success. but a little warning, don't read this if you are not ready to take action - this book reminds you of your civic role as a leader to make this a more equitable and prosperous world for all.

Joanna Ha Yean Shin

architecture & human rights, project manager real estate development - apah


individuals who desire to venture into social impact entrepreneurship often struggle with the misconception that you won't make much money creating a mission-driven business. others battle with the guilt that you shouldn't make money since zero-sum theory has paralyzed some to believe that revenue means taking away from others you serve. i hope you grant yourself the permission to read self-elected by lisa wise and take part in a community that believes in a positive-sum change. a belief that everyone wins when companies are positioned based on the core values of sharing profits, valuing employees, and serving communities. wise reminds us that purpose means profit - for all.